One can argue that GMail Tabs are to Blame when considering the recent Open Rate dropping by 18% in the past few months. Litmus team however is studying the effect and provided a very clear insight about the actual reason for it. Or in this case, why we can’t blame GMail Tabs still for this decrease.

Share your thoughts on the case in the comments bellow if you will and we’ll discuss it.

Rui Nunes

About Rui Nunes

Rui Nunes is the Founder of sendXmail(s), built for Email Marketing & Automation best strategy for your return on investment.

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